Monday, September 27, 2021

Never Waste a (Design) Crisis

The Wall Street Journal reported that the American Dental Association (ADA) opposes expanding Medicare to include dental benefits.  My reaction was, well, of course they do. 

Credit: Harvard Health

They apparently don’t care that at least half, and perhaps as many as two thirds, of seniors lack dental insurance, or that one in five seniors are missing all their teeth.  The ADA prefers a plan for low income Medicare beneficiaries only, although state Medicaid programs were already supposed to be that, with widely varying results between the states. 

Credit: Nathalie Lees for the New York Times
The ADA is following blindly in the AMA’s opposition to enactment of Medicare, ignoring how fruitful Medicare has turned out to be for physicians’ incomes.  It’s all about the money, of course; the ADA thinks dentists can get more money from private insurance, or directly from patients, than they would from Medicare, and they’re probably right.    

As is typical for our healthcare system, good design is no match for interfering with the incomes of the people/organizations providing the care. 

By the same token, I suspect that the real opposition to “Medicare for All” is not from health insurers but from healthcare providers.  Health insurers, a least the larger ones, have done quite nicely with Medicare Advantage, and would probably welcome moving members from those balkanized, largely self-funded employer plans to Medicare Advantage plans. 

No, the bloodbath in Medicare for All would be the loss in revenue of health care professionals/organizations missing out on those lucrative private pay rates.  As Upton Sinclair once observed, “It is difficult to get a man to understand something when his salary depends upon his not understanding it.  Or, as Guido tells Joel in Risky Business, “never, ever, fuck with another man’s livelihood.”

Very little about our healthcare system has been consciously designed.  It’s a patchwork of efforts – legislative/regulatory initiatives, tax provisions, entrepreneurial choices, independent design decisions -- and many unintended consequences.   We should be less surprised at how poorly they all fit together than that some of them fit at all.   Find someone who is happy with our current healthcare system and I bet that person is either making lots of money from it, or not receiving any services from it. 

You could design a worse system, but it wouldn’t be easy.

Fast Company recently featured 32 design experts sharing their thoughts about the most important issues facing designers today.  Most of the issues were not related to healthcare, at least not directly, but I want to highlight a few of the quotes and suggest how they might apply to the design mess healthcare is in. 

I’ll start with Robert Wong, vice president, Google Creative Labs:

Too often, design optimizes for solving the immediate problems at hand or immediate user needs and wants. It is more important than ever to slow down, zoom out, look at things from all different perspectives, and consider the long-term and broad societal impact of anything we make. Good design makes our lives better. Great design makes the world better.

In healthcare, we’re usually trying to solve for an immediate crisis, one that has finally gotten so bad that we’re forced to take action.  We did it with the pandemic, with some triumphs and many failures (e.g., vaccines: triumph; vaccine cards/tracking: failure).  Now Congress is trying to rush through major changes in Medicare in record time, with no time taken to “slow down, zoom out,” much less to “consider the long-term and broad societal impact.” 

I get the “never waste a crisis” mentality, and the hyper-partisanship that causes Democrats to try to seize the Congressional advantage they currently have, but we’ll be lucky if we get, in Mr. Wong’s words, good design, much less great design that will make the world better. 

Drawn Ideas/Ikon Images/Getty Images              
Ma Yansong, founder, MAD Architects, pointed out: “Design over-complies on commerce, making people consume unnecessary things. If design is to lead the future, it should focus more on the important, necessary things, not making the unnecessary look better.  Similarly, Albert Shum, corporate vice president of design, Microsoft, believes: “If we can design conspicuous consumption, we can design sustainable consumption with the levers we have to shift behaviors.”

Healthcare has way too much conspicuous consumption—some driven by patients, some done to patients – and it is way too hard for even professionals to distinguish between the necessary and the unnecessary.  We need to stop making the “unnecessary look better” – do we really need that test, that pill, that procedure, that stay -- and start designing for “sustainable consumption.”

Céline Semaan, founder, Slow Factory, said: “Waste is a design flaw.”  I love that adage.  Imagine what a healthcare system that treated waste, in all its forms, as a design flaw might look like!      

Meanwhile, Don Norman, founding director emeritus, Design Lab, UCSD said: “Design must change from being unintentionally destructive to being intentionally constructive.”  Too often, our design decisions in healthcare have been unintentionally destructive.  For example, Andrew Ibrahim, surgeon and chief medical officer, HOK Healthcare, pointed out:

At every level of design—user design, product design, process design, space design, policy design, neighborhood design—it has become more and more clear how our design decisions can mitigate or exacerbate disparities.

The disparities in healthcare -- whether they are all those seniors without teeth, all those people of color having worse health, all the women suffering from third-world maternal health, or all those low-income people lacking access to care or adequate financial support when they do receive it – are outcomes of design designs.  Admittedly, not always intentional decisions, but design decisions nonetheless.  We haven’t thought through the consequences -- or haven’t cared enough about them.

So back to the original question: should dental – or hearing, or vision – be included in an expanded Medicare?  It’s the wrong question.  The real question is, why does our healthcare system believe that medical, dental, vision, and hearing are all separate in the first place?  They’re each important to our health, and each has impacts on the other.  Good design would start from there, not from simply layering on new benefits.  Great design would factor in all of the social determinants of health.

I don’t know what “great design” for healthcare look like.  I’m no longer confident that we can even achieve good design.  But I’m pretty sure that continuing to play Jenga with our current system will inevitably cause it to crash. 

Monday, September 20, 2021

Not Your Father's Job Market

If you, like me, continue to think that TikTok is mostly about dumb stunts (case in point: vandalizing school property in the devious licks challenge; case in point: risking lives and limbs in the milk crate challenge), or, more charitably, as an unexpected platform for social activism (case in point: spamming the Texas abortion reporting site), you probably also missed that TikTok thinks it could take on LinkedIn. 

Credit: TikTok

Welcome to #TikTokresumes.  Welcome to the Gen Z workplace.  If healthcare is having a hard time adapting to Gen Z patients – and it is -- then dealing with Gen Z workers is even harder. 

TikTok actually announced the program in early July, but, as a baby boomer, I did not get the memo.  It was a pilot program, only active from July 7 to July 31, and only for a select number of employers, which included Chipotle and Target.  The announcement stated:

TikTok believes there's an opportunity to bring more value to people's experience with TikTok by enhancing the utility of the platform as a channel for recruitment. Short, creative videos, combined with TikTok's easy-to-use, built-in creation tools have organically created new ways to discover talented candidates and career opportunities.

Interested job-seekers were “encouraged to creatively and authentically showcase their skillsets and experiences.”  Nick Tran, TikTok’s Global Head of Marketing, noted: “#CareerTok is already a thriving subculture on the platform and we can’t wait to see how the community embraces TikTok Resumes and helps to reimagine recruiting and job discovery.” 

Marissa Andrada, chief diversity, inclusion and people officer at Chipotle, told SHRM: "Given the current hiring climate and our strong growth trajectory, it's essential to find new platforms to directly engage in meaningful career conversations with Gen Z.  TikTok has been ingrained into Chipotle's DNA for some time, and now we're evolving our presence to help bring in top talent to our restaurants."

Chris Russell, managing director of RecTech Media, also told SHRM: “Video is eating the world. It has become so pervasive in our lives that the next generation of job seekers has no qualms about showcasing themselves in a 30-second clip.

The New York Times observed: “In modern job searches, tidy one-page résumés are increasingly going the way of the fax machine.”  Karyn Spencer, global chief marketing officer at Whalar, added: “Hiring people or sourcing candidates through video just feels like a natural evolution of where we are in a society.  We’re all communicating more and more through video and photos, yet so many résumés our hiring team receives feel like 1985.” 

Farhan Thawar, vice president of engineering for Shopify, which was one of the pilot TikTok resume companies, believes: “We have this thing where if you can’t explain a technical topic to a 5-year-old, then you probably don’t understand the topic. So having a medium like TikTok is perfect.”

Try explaining why COVID vaccines are safe.

The Wall Street Journal is also watching the trend: “Video résumés are fast becoming the new cover letter for a certain breed of young creatives…For some brands, soliciting video résumés on social media is a way to meet more young, diverse job candidates.” 

As it turns out, even Gen Zers have misgivings about the idea.  A survey by Tallo found them fairly evenly split:

Credit: Tallo

The survey did find, though, that extroverts liked the idea more (65%) than introverts (40%), which probably shouldn’t be surprising.  There was widespread agreement (72%) that a video resume would be more effective for demonstrating creativity/personality, with traditional resumes better for professional summary, experience, and hard skills.   

A bigger concern, though, was the possibility of bias:

Credit: Tallo

Nagaraj Nadendla, SVP of development at Oracle Cloud HCM, raised the same concerns in TechCrunch:

The very element that gives video resumes their potential also presents the biggest problems. Video inescapably highlights the person behind the skills and achievements. As recruiters form their first opinions about a candidate, they will be confronted with information they do not usually see until much later in the process, including whether they belong to protected classes because of their race, disability or gender.

Lest you think this is not important to your organization, that Gen Z’s needs don’t really matter, Morten Peterson, CEO of Worksome, writing in Fast Company, calls Gen Z the “new disruptors,” pointing out: “The overwhelming majority of today’s graduate pool come from Generation Z and will do so for the next decade at least.”  If companies don’t adapt to their needs, he warns,10 years down the line they will find they have been left behind by competitors far more open to change.” 

And they vote with their feet.  Research from Amdocs found they, along with Millennials, are much more likely than Baby Boomers or even Gen X to have considered leaving their job within the last year:

Credit: Amdocs

Every industry is having a hard time recruiting, and keeping, workers these days, and healthcare is no exception.  Between normal burnout, pandemic-related burnout, vaccine mandates, and the lure of jobs that offer more opportunity for remote work, most healthcare organizations are struggling to have enough staff.  When the current Baby Boomer doctors, nurses, technicians, and aides retire, there better be Gen Z replacements ready to step in.

Some healthcare organizations are already starting to use TikTok for marketing,  others are trying to combat misinformation, but most healthcare organizations are probably not just behind the curve when it comes to recruiting workers using TikTok; they may not have yet realized there is a curve.  If, as NYT said, one page resumes are gong the way of the fax machine, well, in healthcare those fax machines haven’t gone very far. 

RecTech Media’s Mr. Russell said it: “video is eating the world.”  Healthcare’s world too. 

TikTok resumes may not take off.  Tallo’s survey found it low on the list of sites Gen Zers felt comfortable posting a resume on (perhaps not coincidentally, Tallo’s site was rated the highest, followed by LinkedIn).  Video resumes more generally may not become the norm.  Those bias concerns with video resume are real and must be appropriately considered. 

But Gen Zers are different, and healthcare organizations, like other organizations, better be thinking about how to best recruit them.  


Monday, September 13, 2021

More Laughing, More Thinking

There was a lot going on this week, as there always is, including the 20th anniversary of 9/11 and the beginning of the NFL season, so you may have missed a big event: the announcement of the 31st First Annual Ig Nobel Awards (no, those are not typos). 


What’s that you say -- you don’t know the Ig Nobel Awards?  These annual awards, organized by the magazine Annals of Improbable Research, seek to:

…honor achievements that make people LAUGH, then THINK. The prizes are intended to celebrate the unusual, honor the imaginative — and spur people’s interest in science, medicine, and technology. 

Some scientists seek the glory of the actual Nobel prizes, some want to change the world by coming up with an XPRIZE winning idea, but I’m pretty sure that if I was a scientist I’d be shooting to win an Ig Nobel Prize.  I mean, the point of the awards is “to help people discover things that are surprising— so surprising that those things make people LAUGH, then THINK.   What’s better than that?

Healthcare could use more Ig.

2021 Ig Chemistry winner Dr. Joerg Wicker 
The awards have been held every year since 1991, and the ceremonies feature actual Nobel Prize winners handling out the awards (although the 2021 and 2020 ceremonies were virtual).  Winners receive a $10 trillion bill (fake, of course), a cheesy looking award, and the opportunity to give a “24/7 lecture” – explaining their research in detail but in only 24 words, then in a simple, 7 word description. 

You really can’t get a flavor of the Ig Nobels without actually seeing the winners, so here they are:

BIOLOGY PRIZE [SWEDEN]: Susanne Schötz, Robert Eklund, and Joost van de Weijer, for analyzing variations in purring, chirping, chattering, trilling, tweedling, murmuring, meowing, moaning, squeaking, hissing, yowling, howling, growling, and other modes of cat–human communication.

ECOLOGY PRIZE [SPAIN. IRAN]: Leila Satari, Alba Guillén, Àngela Vidal-Verdú, and Manuel Porcar, for using genetic analysis to identify the different species of bacteria that reside in wads of discarded chewing gum stuck on pavements in various countries.

CHEMISTRY PRIZE [GERMANY, UK, NEW ZEALAND, GREECE, CYPRUS, AUSTRIA]: Jörg Wicker, Nicolas Krauter, Bettina Derstroff, Christof Stönner, Efstratios Bourtsoukidis, Achim Edtbauer, Jochen Wulf, Thomas Klüpfel, Stefan Kramer, and Jonathan Williams, for chemically analyzing the air inside movie theaters, to test whether the odors produced by an audience reliably indicate the levels of violence, sex, antisocial behavior, drug use, and bad language in the movie the audience is watching.

ECONOMICS PRIZE [FRANCE, SWITZERLAND, AUSTRALIA, AUSTRIA, CZECH REPUBLIC, UK]: Pavlo Blavatskyy, for discovering that the obesity of a country’s politicians may be a good indicator of that country’s corruption.

MEDICINE PRIZE [GERMANY, TURKEY, UK]: Olcay Cem Bulut, Dare Oladokun, Burkard Lippert, and Ralph Hohenberger, for demonstrating that sexual orgasms can be as effective as decongestant medicines at improving nasal breathing.

PEACE PRIZE [USA]: Ethan Beseris, Steven Naleway, and David Carrier, for testing the hypothesis that humans evolved beards to protect themselves from punches to the face.

PHYSICS PRIZE [THE NETHERLANDS, ITALY, TAIWAN, USA]: Alessandro Corbetta, Jasper Meeusen, Chung-min Lee, Roberto Benzi, and Federico Toschi, for conducting experiments to learn why pedestrians do not constantly collide with other pedestrians.

KINETICS PRIZE [JAPAN, SWITZERLAND, ITALY]: Hisashi Murakami, Claudio Feliciani, Yuta Nishiyama, and Katsuhiro Nishinari, for conducting experiments to learn why pedestrians do sometimes collide with other pedestrians.

ENTOMOLOGY PRIZE [USA]: John Mulrennan, Jr., Roger Grothaus, Charles Hammond, and Jay Lamdin, for their research study “A New Method of Cockroach Control on Submarines”.

TRANSPORTATION PRIZE [NAMIBIA, SOUTH AFRICA, TANZANIA, ZIMBABWE, BRAZIL, UK, USA]: Robin Radcliffe, Mark Jago, Peter Morkel, Estelle Morkel, Pierre du Preez, Piet Beytell, Birgit Kotting, Bakker Manuel, Jan Hendrik du Preez, Michele Miller, Julia Felippe, Stephen Parry, and Robin Gleed, for determining by experiment whether it is safer to transport an airborne rhinoceros upside-down.

Credit: Radcliffe, et. alia
The rhino-hanging upside down award got a lot of media attention, as you might imagine.  Long story short, it doesn’t seem to hurt them any worse than transporting them right-side up, although neither is particularly good for them.  As for the Medicine prize winner, yes, sex works – the effect may not be as long-lasting as a decongestant, but hopefully is more fun. 

These might seem like the kinds of research that the Golden Fleece Awards (started by Senator William Proxmire) like to skewer, but that misses the point.  As Improbable Research says:

We are honoring achievements that make people laugh, then think. Good achievements can also be odd, funny, and even absurd; So can bad achievements. A lot of good science gets attacked because of its absurdity. A lot of bad science gets revered despite its absurdity. 

The Guardian published an opinion piece defending the Ig Nobels, arguing: “A sense of humour is beneficial because it allows for new concepts to be entertained…Without research driven by curiosity and unbounded by orthodoxy there would be far fewer discoveries…Science ought to consider weighty matters.  But gravity ought not eclipse levity.”  Without unorthodox thinking, they say, science would not get far. 

Hear! Hear!

The pandemic has heightened everyone’s attention to research.  Do we trust FDA approvals, EUAs, and peer-reviewed studies, or do we buy into less fact-supported assertions from people whose political positions match ours?  Where is the line between misinformation and unorthodox views?

We’ve seen a lot of bad science getting revered despite its absurdity, to use Improbable Research’s words.  People, including physicians and other scientists, have pushed for hydroxychloroquine and/or ivermectin, and against vaccines or even masks.  The Federation of State Medical Boards has had to warn physicians they could lose their license by propagating misinformation. 

That’s not what the Ig Nobel Prizes are about.  They’re not simply supporting anything unorthodox; they are about having a both healthy sense of curiosity and a healthy sense of humor.

I get that medicine can literally be life-and-death, and that, arguably, we value nothing more than our health.  But that’s no good reason for health and medicine to always be serious, to always be orthodox.  That’s the path towards irrelevance. 

So, healthcare researchers, have some fun.  XPRIZE founder Peter Diamandis, M.D., has said: “The day before something is truly a breakthrough, it’s a crazy idea.”  Maybe even a funny one. 


Monday, September 6, 2021

Selfish Much?

In a week where we’ve seen the bungled Afghan withdrawal, had Texas show us its contempt for all sorts of rights, watched wildfires ravage the west and Ida wreak havoc on a third of the country, and, of course, witnessed COVID-19 continue its resurgence, I managed to find an article that depressed me further.  Thank you, Aaron Carroll.

Dr. Carroll – pediatrician, long-time contributor to The New York Times, and now Chief Health Officer of I.U. Health -- wrote a startling piece in The Atlantic: We’ve Never Protected the Vulnerable.  He looks at the resistance to public health measures like masking and wonders: why is anyone surprised? 

Credit: Vibha Surya/Voices of Youth

Some of his pithier observations:

  • “Much of the public is refusing. That’s not new, though. In America, it’s always been like this.
  • “COVID-19 has exposed these gaps in our public solidarity, not caused them.
  • “America has never cared enough. People just didn’t notice before.

Wow.  What was that about Texas again? 

Some of Dr. Carroll’s examples include our normally lackadaisical approach to influenza, our failure to recognize the dangers we often pose to immunocompromised people, our paltry family and sick leave policies, and our vast unpaid care economy.  He could have just as well pointed to our (purposefully) broken unemployment system or the stubborn resistance to Medicaid expansion in 12 states (Texas again!), but you probably get the point. 

Everyone likes to complain about our healthcare system – and with good reason – but it is not an abyss we somehow stumbled into.  It’s a hole we’ve dug for ourselves, over time.  We may not like our healthcare system but it is the system we’ve created, or, perhaps, allowed. 

Health insurance was once largely community-rated, spreading the risk equally across everyone to protect the burden on the sickest, until some insurers (and some groups) figured out that premiums could be cheaper without it.  Use of preexisting conditions and medical underwriting also served to protect the less vulnerable, until ACA outlawed those practices. 

Fee-for-service wasn’t really an issue until Medicare came along and pumped billions, then hundreds of billions, into the medical-industrial complex.  Healthcare professionals and organizations soon realized there was real money to be made in healthcare.  Some physicians make millions annually from Medicare and/or pharma, and some hospitals sit on billion dollar endowments, but the problem is less that a few are making so much money than that so many make a lot money.  That money comes from the rest of us.

The same business leaders who sit on hospital boards and/or make big contributions to those hospitals also complain about the impact of their employee healthcare costs on their bottom lines.  The same physician leaders who have allowed our medical schools to become the longest and most expensive in the world warn about medical school debt and impending physician shortages.  Neither connect the dots.    

Public health was once a valued public calling, with public health measures making huge strides in protecting the public during the first half of the 20th century, such as through reducing infectious diseases, fluoridating water, and improving food safety.  The 21st century, on the other hand, saw alarming declines in funding for public health, creating a “hollowed-out” public health system at the time we needed it most.  The pandemic has seen public health officials ignored, ridiculed, even threatened -- causing “mass exoduses” of them.  We’re the ones really harmed.

The polio vaccine was a tremendous public health success, with near universal compliance, but the anti-vaxx movement was gaining strength before COVID-19 ever appeared.  A COVID-19 vaccine was developed and rolled out in record time, and we wouldn’t be dealing with Delta’s surge right now if most of us had gotten vaccinated, but we still have a fifth of the population who still say they won’t get vaccinated.  Their “rights” run directly into our well-being.

Health care professionals, particularly those working in hospitals, have been true heroes over the course of the pandemic, especially as they battled the surges last year and, unfortunately, are having to do so again now.  Despite the fact that required vaccinations are nothing new for healthcare workers, many are now resisting getting the COVID-19 vaccineprotesting or quitting/being fired instead.  They’ve risked their lives taking care of patients, but now are putting vulnerable patients at risk. 

We love the jobs that healthcare creates, but complain about how expensive healthcare is.  We hate health insurance companies but realize that we could never afford the most expensive care without some kind of insurance.  Money spent on healthcare is money not spend on other needs.

We are frustrated with the waiting, paperwork, delays, and lack of transparency associated with our healthcare providers, but we not only put up with it but we don’t even demand evidence of excellence, or even competency.  We enable all the flaws.

Most of us have had a family member who needed some kind of (custodial) long-term care, but it’s not covered by Medicare or private health insurance.  Most such care is paid by Medicaid – after spending virtually all assets – or out-of-pocket, and that ignores all the unpaid care provided by family or friends.  Talk about vulnerable populations…

Our politicians brag about the U.S. having the best healthcare in the world, but it compares very poorly to other wealthy countries, with some of our results, such as maternal health, positively third world.  The racial disparities in our healthcare system are further proof that, when it comes to protecting vulnerable populations, we’d rather not. 

So, yes, Dr. Carroll is right.  In America, we’ve always looked after ourselves more than the vulnerable. The gaps in our public solidarity have long been with us.  As much as we like to think of ourselves as caring people in a caring nation, the sad truth is that we’ve never cared enough.

As a result, we now have a healthcare crisis that didn’t have to be this bad, and are being ill-served in a dysfunctional healthcare system that we probably deserve.  At this point, about all I can do is hope that Dr. Carroll is also right that people just didn’t notice how selfish we can be, much less realize the consequences for more vulnerable populations -- and that it will spur us to doing better. 

Is that being selfish of me?